adidas and Allbirds Unites Creative Vision Once Again Releasing their Lowest Carbon Running Shoe
National, April 2022 – adidas and Allbirds expand their collaboration with the launch of the Adizero X AllBirds 2.94KG CO2E. An evolution of the FUTURECRAFT.FOOTPRINT,this new iteration continues to be the lowest carbon performance shoe adidas have ever created. The new collaboration seeks to highlight that each pair with a carbon footprint of 2.9 KG CO2E, is created with 63% less emissions*. The ADIZERO X ALLBIRDS 2.94 KG CO2E showcases a new approach to design and an alternative method of manufacturing that drastically reduces carbon impact.
The ADIZERO X ALLBIRDS 2.94 KG CO2E Features:
· Bio-based EVA- The midsole is made with 17% plant-based content, developed in part with natural materials.
· Outsole innovation- The outsole, which is made with 10% recycled rubber, is designed to reduce the CO2 footprint compared to conventional outsoles.
· Removal of the torsion bar-Removing the torsion bar resulted in a higher flexibility while on the run.
· Tangram design creation- All individual parts in this particular design, would achieve as little scrap as possible in production in order to reduce waste
· Upper material- The upper is made with 77% recycled polyester and 23% natural lyocell—a fiber made from sustainably grown wood– designed to create a lightweight upper that lives up to expectations with a reduced carbon impact.
· Features with 100% recycled polyester- The lining, laces and embroidery all feature 100% recycled polyester.
· Carbon footprint callout for transparency- A nutrition list on the tongue reflects the carbon footprint of each lifecycle stage.
The new range come in four new colourways including Core Black/ Bliss, Cloud White/ Carbon, Core Black/ Acid Red and Allbirds’ exclusive colorway. Available from April 12in select stores across India and atadidas.co.in