Chaimaa, in Partnership with Madhuri Dixit, Redefines White Tea as a Signature of Contemporary Wellness and Quiet Luxury
New Delhi, 12th May 2025: Chaimaa, a wellness-forward tea brand rooted in purity and quiet luxury, introduces its premium blends of White tea to a new generation of mindful consumers. In a recent video on Chaimaa’s official YouTube channel, actress Madhuri Dixit captures the brand’s essence with the words: “Start your day with Chaimaa Tea — the soul of India, poured into a cup.”
Drawing from the timeless traditions of Indian tea culture and the evolving sensibilities of the modern lifestyle, Chaimaa offers an elevated tea experience that balances indulgence with wellness. Every blend is crafted in small batches, using only the finest ingredients sourced from the most revered tea gardens. The collection includes four signature offerings: the original Chaimaa White Tea, the calming Chamomile White Tea, the fragrant Rose Tea (each priced at ₹599), and the revitalizing Green Tea (₹159). Every variant is thoughtfully designed to nourish the body and calm the senses.
“At Chaimaa, we craft more than tea — we create intentional moments,” says Shubham Sharma, Co-Founder and Managing Director of Chaimaa. “We believe true luxury lies in intention and integrity. Each of our blends is a result of meticulous craftsmanship — handpicked from pristine tea gardens, curated in small batches, and infused with ingredients that are as therapeutic as they are indulgent. From the soothing calm of Chamomile and the gentle elegance of White Tea to the delicate floral notes of Rose and the antioxidant-rich refreshment of Green Tea, our blends are thoughtfully crafted to offer both sensory indulgence and holistic wellness. Chaimaa is for those who seek excellence in every detail — it’s tea, redefined as a quiet act of self-care and sophistication.”
Set to be a new favorite of wellness enthusiasts and tastemakers alike, Chaimaa has found resonance with those who value quality, conscious living, and elegance. Among its admirers is celebrated actress Madhuri Dixit, who shares: “As someone who values a balanced lifestyle, I believe that what we consume should support our overall well-being. With my busy schedule, I need to find moments of calm and nourishment, and Chaimaa helps me do just that. Their blends are not only soothing and delicious but also align perfectly with my focus on health, mindful eating, and maintaining a clean, wholesome diet. It’s the perfect addition to my daily wellness routine.”
Chaimaa is designed for those who appreciate the finer things in life. Every cup offers more than just tea — it’s a mindful experience, inviting you to savor each moment with grace. Crafted with passion and care, Chaimaa elevates tea into a luxurious ritual, blending tradition with thoughtful innovation to nurture both body and soul. It’s not just tea; it’s a moment of pure indulgence.