Lenzing Leads Textile Revolution with Fiber Innovations Unveiled in Surat

"Lenzing Leads Textile Revolution with Fiber Innovations Unveiled in Surat"

Surat November 21st, 2024: The Lenzing Group, a global leader in wood-based specialty fibers, presented its latest innovations in sustainable textile solutions at The Lenzing Conclave, held at Orange Megastructure LLP in Surat. The event brought together prominent players from the trade segment and the greige fabric manufacturing industry, offering an exclusive platform to explore Lenzing’s innovative fiber solutions across diverse categories including Traditional Wear, Ethnic Wear, Fashion Knits, Intimate Wear, Fashion Wovens, and Denim.

As part of its commitment to sustainability, Lenzing Group showcased TENCEL™ A100, TENCEL™ LF, and LENZING™ ECOVERO™ fibers, emphasizing their high lustre, superior softness, and versatility. TENCEL™ A100 shines as a silk substitute, while TENCEL™ LF blends seamlessly with cotton for enhanced durability. LENZING™ ECOVERO™ reinforces eco-friendly innovation for diverse textile applications.

With a holistic approach to supporting the textile ecosystem, the event underscored Lenzing’s comprehensive offerings from fiber and product innovation, technical and marketing assistance, to end-to-end supply chain solutions.

“In today’s evolving market, there is a growing demand for fabrics that deliver superior performance, lasting quality, and environmental responsibility,” said Avinash Mane, Senior Commercial Director for AMEA & NEA at Lenzing Group. “By bringing our latest innovations in TENCEL™ and LENZING™ ECOVERO™ fibers to the forefront, we aim to provide the textile industry with comprehensive solutions—from fiber and product development to technical expertise, marketing support, and supply chain optimization. Our commitment goes beyond simply offering sustainable materials; we are here to partner with the industry, working together to set new standards in sustainability, innovation, and consumer satisfaction. Through this collaborative approach, we believe we can help redefine the future of traditional and modern wear.”

The conclave enabled valuable discussions, strengthened connections within the textile community, and reaffirmed Lenzing’s role as a leader in sustainable fiber solutions. Lenzing Group expresses its gratitude to all participants for making the event a resounding success and looks forward to further partnerships in driving a sustainable future for textiles.

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