‘Sweet Treats, Sweeter Rewards’: Ice Cream Works Introduces New Loyalty Program

Mumbai, 21st January 2025: Ice Cream Works, a beloved name in the dessert world, has introduced its all-new loyalty card program, Sweet Treats, Sweeter Rewards, designed to make every visit to the store even more delightful. The loyalty card, a testament to the brand’s commitment to rewarding its loyal patrons, offers irresistible benefits that dessert lovers can’t resist. Customers can get their card stamped once a day, and on their third visit, they’ll be treated to a free regular ice cream scoop.

The excitement doubles as the sixth visit brings a free milkshake, ensuring a sweeter incentive to keep coming back.

The loyalty card’s perks can only be redeemed at the store where it was issued, adding a personal touch to the customer experience. To ensure customers make the most of the program, the validity of all loyalty cards remains until March 31, 2025, regardless of the date they received it.

Alisha Chona Shah, Founder & CEO of Ice Cream Works, expressed her enthusiasm for the new program, saying, “At Ice Cream Works, we’re not just about crafting delightful desserts; we’re about creating unforgettable experiences. The Sweet Treats, Sweeter Rewards program is our way of saying thank you to our loyal customers who make every scoop special.

We can’t wait to see our patrons enjoy these little tokens of appreciation, one scoop and shake at a time!”

With this exciting new initiative, Ice Cream Works continues to spread joy, one indulgent treat at a time. Customers are invited to visit their nearest outlet, grab their loyalty card, and start earning rewards on their favorite desserts today.