India-wide Release, Jan 29 : A proud moment for the Indian creator economy, as Sakshi Sindwani is all set to etch history with her attendance at the 68th Grammy Awards as the first-ever Indian digital creator on February 1st, 2026, at the Crypto.com Arena in Los Angeles. Her historic attendance with Johnnie Walker signifies a transformative shift in how global platforms like the Grammys recognise the cultural influence and power of Indian creators as active participants and not mere spectators.
Sakshi will occupy her rightful place as the first Indian creator ever amidst the cultural elites from around the world. This marks an extraordinary win for inclusivity, homegrown talent, and democratisation of impact that has redefined the entertainment industry at large. By being the first-ever Indian creator, she is breaking traditional barriers that hindered wider representation, specifically at a platform like Grammys.
Her collaboration with Johnnie Walker, a brand that is continuing its legacy to champion artistic excellence and walking alongside historic moments, is another iconic highlight. The fashion and beauty creator’s defining Grammy week experience will unfold across a series of exclusive events curated by Johnnie Walker. Before the Grammy night, she will attend an intimate soirée featuring the brand’s mélange of cocktail experiences. The night also entails a Sabrina Carpenter-themed party to celebrate the singer’s Grammy nominations.
The main event will witness Sakshi attending the 68th Annual Grammy Awards in a custom piece by Manish Malhotra, India’s legendary couturier. This fashion statement ensures that the fashion heritage shines brighter during one of the biggest events of the year. Following the awards, she will join the who’s who of Hollywood during the Universal Music Group’s exclusive party to toast the winning acts of the night.
Talking about this once-in-a-lifetime opportunity, Sakshi Sindwani said, “I have been following the Grammys for a very long time, and to be in that space has always been a dream. To be the first Indian creator to attend this significant cultural event with a brand like Johnnie Walker is next level. This was not just a mere manifestation. I have worked tirelessly, keeping my head down, and challenged norms to bring about a change in the industry I work in. The discipline and dedication I’ve shown to build this career, day after day without giving up, is why opportunities like these come. This moment is the culmination of years of relentless work and a noble vision to bring a change, and I resonate with it truly and deeply.”
Following her stunning Cannes Film Festival debut in 2025, Sakshi Sindwani’s Grammy Awards appearance cements the fact that Indian digital creators have become essential voices in shaping global culture. This hints at a shift in the way that the international platforms view India’s creative potential as a significant cultural currency. From the French Riviera to the City of Angels, Sakshi wields influence that is beyond follower counts. She is at the forefront of shaping conversations, driving trends, and building a community, representing authentic voices of millions. This moment poses as an inspiration for the future of the creator economy, as she commands a seat at music’s biggest night