Fresh Bus fuels travel with affordability, accessibility, and empowerment for Women this Women’s Day with Free Fresh Cards

Hyderabad, 08 March 2025: This Women’s Day, FreshBus is celebrating the spirit of independence by making travel more affordable and accessible for female travelers. As a special initiative, FreshBus is offering Fresh Cards for free to women travelling on 7th & 8th March with Fresh Bus across all its routes. The offer can only be availed by the women who did booking from Freshbus website or app. With this, they can enjoy a total savings of ₹500 i.e. ₹50 off on each of their next 10 rides, making intercity travel more economical.

The Fresh Card, recently introduced by FreshBus, is designed to encourage frequent travelers by offering savings on every trip. With FreshBus looking forward to expanding its network, the Fresh Card is set to become an even more valuable travel companion for regular commuters.

Sudhakar Reddy Chirra, Founder & CEO, FreshBus said, “At FreshBus, we don’t just move people—we listen, evolve, and strive to make every journey better. Based on feedback from our female passengers, we’ve taken significant steps to enhance their travel experience. From ensuring clean mid-stops and hot meals to launching a 24/7 women’s helpline, we are committed to making intercity travel safer and more comfortable for women. With the Pink Seats reservation concept, we ensure that female travelers are seated next to other women, providing them with a more comfortable and secure journey. As a brand in the mobility space, we recognize our responsibility to provide the basics that matter so that women can travel with confidence, independence, and peace of mind. This Women’s Day, we reaffirm this commitment by offering the Fresh Card for free, making travel not just affordable but truly empowering.”

Fresh Card Benefits:

• Get ₹500 off on 10 trips (₹50 off per trip)
• Available on Freshbus.com & FreshBus App
• Introductory price: ₹75 (but free for women on this Women’s Day!)
• Validity: 6 months
• Applicable on: Existing & New Routes
• No daily limit – Use the entire balance in a day if needed

Since its inception, FreshBus has been fortunate to serve 6.5 lakhs passengers, with women making for 30% of it, accounting for 1.94 lakhs female travelers. Over the years, previously, 1 in 4 FreshBus passengers were women, but today, that number has improved to 1 in 3, reflecting the growing trust and confidence women have in our services, a testament to the brand’s relentless focus on safety, comfort, and reliability. The growing trust of women travelers underscores FreshBus’ efforts in delivering an exceptional travel experience and making intercity bus journeys secure and seamless.As a brand committed to sustainability and customer well-being, FreshBus urges everyone to opt for sustainable public transportations for both intracity and intercity commutes. By choosing FreshBus, passengers contribute to a greener future while enjoying a travel experience designed around safety, comfort, and freedom.