Kotak Mutual Fund Urges Investors to Vote for Long-Term Growth with Kotak Flexicap Fund

Mumbai, Jan 29: As India enters a crucial election season, Kotak Mutual Fund (“Kotak Mahindra Asset Management Company Ltd” / “KMAMC”) has announced the launch of its new campaign, “Vote for Long-Term Growth with Kotak Flexicap Fund.” The campaign encourages investors to use the same thoughtful approach they apply when selecting the right candidate to choose the suitable investment partner for their long-term financial goals.

Drawing inspiration from the familiar act of casting a vote, the campaign reframes investing as a meaningful choice that shapes one’s financial future. It positions Kotak Flexicap Fund as an agile, versatile designed to help investors stay focused on long-term wealth creation despite short-term market noise or volatility.

In an environment where market dynamics can shift rapidly, the fund’s flexible mandate allows it to dynamically allocate across market capitalizations and sectors, aiming to capture opportunities as they emerge.

Key Features of Kotak Flexicap Fund

• Flexibility: Invests across large-cap, mid-cap, and small-cap companies to participate in growth across the spectrum.
• Active Management: Takes research-backed investment decisions to adapt to evolving market conditions.
• Proven Legacy: Over 15 years of commitment to long-term wealth creation for investors.

Nilesh Shah, Managing Director, Kotak Mahindra AMC, said, “Every election reminds us that choices determine our future. The same principle applies to wealth creation. Successful investors stay focused on long-term fundamentals rather than short-term noise. Kotak Flexicap Fund embodies this philosophy — it gives our investment team the flexibility to navigate changing markets and participate in opportunities across the spectrum. In a world where uncertainty is constant, adaptability backed by disciplined research becomes a powerful edge for long-term investors.”

Kinjal Shah, Head of Marketing, Digital Products & Analytics at Kotak Mahindra AMC, said: “In this season of choices, we want investors to give their fund selection the same importance as casting their vote. Our ‘Vote for Long-Term Growth with Kotak Flexicap Fund’ campaign will be rolled out across multiple digital platforms, social media, and through targeted communication, leveraging the relevance of the voting season to remind investors not only to vote for the right candidate, but also to carefully select the right fund for their long-term goals.

Kotak Flexicap Fund is a versatile, dynamic solution—well‑suited for first‑time investors beginning their wealth journey as well as seasoned investors looking to enhance and diversify their portfolios. With the flexibility to invest across large, mid and small caps and the ability to adapt to evolving market conditions, the fund aims to offer a disciplined, long‑term approach to wealth creation, making it a compelling choice in today’s environment.

“Mutual Fund investments are subject to market risks, read all scheme related documents carefully