New Delhi, September 16, 2026: VAHDAM® India, the homegrown Indian wellness brand with a growing global footprint, is once again taking its India-born approach to wellness to one of television’s biggest global stages. The brand’s Ashwagandha Coffee has been included in the official 78ᵗʰ Emmys® Gift Bag, presented to the show’s presenters and nominees.
The inclusion marks a significant milestone for VAHDAM® India, making it the first Indian brand to be included in the official Emmys® Gift Bag and marking its second appearance following its participation in 2022. The latest inclusion further strengthens the brand’s journey of taking contemporary Indian wellness and heritage-inspired products to audiences across the world.
For VAHDAM India, the latest Emmys Gift Bag inclusion is a reflection of the growing global relevance of Indian-origin wellness. With its focus on creating modern, accessible expressions of India’s rich tea, spice and wellness heritage, the brand has built a presence across key international markets while continuing to remain rooted in its Indian origins.
Speaking about the milestone, Bala Sarda, Founder & CEO, VAHDAM India, said, “We are delighted to be included in the official Emmys Gift Bag once again. For a homegrown Indian brand, opportunities like this reinforce our belief that products and ideas rooted in India can find a place on the global stage. Our journey has always been about taking the best of India to the world, and this moment is another meaningful milestone in that journey.”
The 78ᵗʰ Emmys® Gift Bag brings together a curated selection of products and experiences for the show’s presenters and nominees, with gifting undertaken on behalf of and for the benefit of the Television Academy Foundation.
VAHDAM India’s participation builds on the brand’s earlier presence in the 2022 Emmys Gift Bag, when its Herbal Tea Sampler was featured among the curated offerings.
Founded in 2015 by Bala Sarda, VAHDAM India was created with a mission to build a homegrown Indian brand for the world. The company works directly with farms and estates across India and has built its international business around taking Indian tea, spices and wellness products to consumers globally.
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